Is your Instagram page in need of some updating? Having an Instagram is like having another page to your website. People go to your profile to meet you! It is a place to showcase your brand, participate in a culture, and advertise your product. We could talk about...
There came a time when I knew I no longer wanted to work in TV news. I lost my appetite for it. As I was trying to figure out what the future might hold, one thing I knew for sure, I did not want to work for a PR agency. I felt that agency life equated to representing...
Do you have a Crisis Communication’s team set in place on behalf of your business? Having a Crisis Communications team is essential to ensure a resilient organization. When done correctly, a crisis plan works to reduce reputation damage and litigation risk. Your...
TikTok has quickly become one of the most popular social media applications over the past two years by roping users in to its “For You” page feature that curates and targets videos directly to your liking. This creates a huge advantage for small businesses looking to...
Holiday planning in the middle of summer may not make sense at first thought, but the holidays are a crucial time for all your product-based clients as they are counting on you to put them on the map! Gift guides are a powerhouse marketing strategy; however, the...
In honor of Social Media Day, we dive into the impact this revolutionary way of communicating can have on your business. As we gear up to celebrate Social Media Day on June 30th, let’s take some time to understand how social media has changed our everyday lives and...
