Remember your first day as an intern? Deciding what to wear, what to say and what you can bring to the table to set yourself apart was probably front of mind. It is an exciting opportunity to dip your toe in the “real world” off campus, find out what...
EMILY: There are a lot of questions television reporters get from the public… No, we don’t have our hair and makeup done for us. Yes, most will write, shoot and edit their own stories. And no, most reporters don’t get nervous on camera. GEOFF: Emily...
Just as the advent of social media allowed companies and brands to connect directly with their customers in the 2000s, video has become the proven way to expose your brand, build customer loyalty and interact in a fun way. The ability to livestream on all major...
Spring has arrived and with it a boost in moods and desire to be outdoors. The change from a dreary and cold winter to a bright and blooming spring can invigorate even the coldest of spirits, but how can public relations (PR) professionals take advantage of the new...
“Websites will promote you 24/7, no employee will do that.” — Paul Cookson Let that sink in. Redesigning a website is no easy feat. It takes many hours of research, content development and design reviews before a site is ready to launch. Throughout the...
Periodically, something comes along on the internet that captures the attention of the country and invites all those willing to participate to join in. There was the Ice Bucket Challenge, The Git Up dance craze, Gangnam Style, Lip Dubs, Planking — we could go on and...