New technology is being introduced every day, and as a business owner, you want to keep up with these evolving tools, and use them to your benefit. That is where multimedia comes into play. What is multimedia content? It is the action of using more than one medium of...
No, this is not a trick. Just a treat! Halloween is quickly approaching. Whether you own a bake shop or a car dealership, there is a lot your business can do when it comes to the spook-filled day. So, we at Baker Public Relations thought this would be a good time to...
There are many facets in planning and executing a successful public relations campaign. Having a PR professional on your team can help you find a targeted approach that works. However, achieving your initial PR goals may take up to a year. Once you’ve decided that you...
Baker Public Relations is excited to announce a new video podcast series called “InfluenceHER” debuting on July 16. Megan Baker, president and CEO of Baker Public Relations, will sit down to chat with the Capital Region’s most interesting female influencers every...
Storytelling As public relations professionals, we are trained to always seek out and execute the most up to date PR tactics in order to provide our clients with cutting-edge ideas and tools to help them reach their target audience. While it’s important to incorporate...
