As part of our business philosophy, we are constantly researching and working to understand how clients and customers want to connect with brands and businesses. It is valuable information that we use to advise our clients as we put together their public relations and...
Trader Joe’s is a unique player in the grocery industry. The private label retail chain is reputable for its fresh format and gourmet and organic food options. Not to mention, there’s truly no other place like it. Where else are you greeted by friendly employees in...
Say hey to Silmija! Silmija is a Siena College Marketing Major with concentrations in Digital Marketing and Human Resources. Q: Where did you grow up? A: Clifton Park, N.Y. Q: Why are you pursuing communications/public relations/marketing? A: I chose...
YONKERS, N.Y. – New York’s richest night of racing returns to Yonkers Raceway this Saturday with the $1.8 million New York Sire Stakes Night of Champions. Eight finals races featuring the best state-bred 2- and 3-year-olds will be contested for $225,000 purses...
SCHENECTADY, N.Y. — SUNY Schenectady students, faculty, and staff began the Fall 2020 semester today with the College offering a hybrid model of courses as a result of the ongoing pandemic. Despite the challenges that COVID-19 has presented since March 2020, the...
Have you noticed a change with our InfluenceHER episodes? That is because InfluenceHER has turned virtual! Rather than stopping production due to the pandemic, we decided to roll with the changes. In case you don’t know, InfluenceHER is a video podcast produced...
One of the biggest joys we have throughout the year is helping some of the amazing nonprofits we have here in our local communities. This year though has been incredibly tough to watch as the postponements and cancellation emails have come in for the all the galas and...
Whether you’re formulating a long-term or short-term plan, hiring a public relations firm such as Baker Public Relations can help shape your business for the future. This is especially true as we face uncertainty. Public relations services are incredibly important...
SCHENECTADY, N.Y. – Mohawk Ambulance Service has been announced as the recipient of this year’s regional EMS Agency of the Year Award given by the Regional Emergency Medical Organization (REMO). Additionally, Edward Marchand, a member of Mohawk’s Training Center...
SCHENECTADY, N.Y. — For the past few months, while much of campus was quiet due to the pandemic, in the SUNY Schenectady Center for Science and Technology, a 3-D printer was running in the Electronics Laboratory, creating face shields for healthcare workers. Now, SUNY...
