Say hey to Dylan! Dylan is a junior at Hobart College, pursuing a degree in communications and marketing. This winter break, he is spending time with the Baker Public Relations team virtually, learning the ropes and how to succeed as a PR professional. Question:...
Have you heard a saying or question that brought back memories of a certain time or place? What if someone asked you a question regarding being thankful? Most minds would flash back to the scene of sitting around the festively decorated Thanksgiving dinner table....
Black Friday is known for its hot deals that draw huge crowds of people. So, what happens now as The Centers for Disease Control and Prevention classifies “shopping at crowded stores just before, on or after Thanksgiving” as a high-risk activity to avoid? Shifting...
As part of our business philosophy, we are constantly researching and working to understand how clients and customers want to connect with brands and businesses. It is valuable information that we use to advise our clients as we put together their public relations and...
Trader Joe’s is a unique player in the grocery industry. The private label retail chain is reputable for its fresh format and gourmet and organic food options. Not to mention, there’s truly no other place like it. Where else are you greeted by friendly employees in...
Say hey to Silmija! Silmija is a Siena College Marketing Major with concentrations in Digital Marketing and Human Resources. Q: Where did you grow up? A: Clifton Park, N.Y. Q: Why are you pursuing communications/public relations/marketing? A: I chose...
