Establishing a client as an industry expert with unique insight will always be important in helping to build brand reputation and credibility, driving audience growth, promoting business-to-business marketing and securing status as a trusted go-to source for prominent...
Is your Instagram page in need of some updating? Having an Instagram is like having another page to your website. People go to your profile to meet you! It is a place to showcase your brand, participate in a culture, and advertise your product. We could talk about...
Albany, N.Y. – Coming on the heels of its 15th anniversary celebration in September, Baker Public Relations announced today it has been selected by the Albany Business Review as a 2022 Best Places to Work. “Baker Public Relations would not be the successful and...
There came a time when I knew I no longer wanted to work in TV news. I lost my appetite for it. As I was trying to figure out what the future might hold, one thing I knew for sure, I did not want to work for a PR agency. I felt that agency life equated to representing...
VERNON, N.Y. – The New York Sire Stakes and USTA District 8 will host their Annual Awards Banquet on Sunday, November 13 at Vernon Downs Casino Hotel to recognize and honor horses, owners, and breeders of the 2022 season. A cocktail reception hosted by USTA District...
ALBANY, N.Y. – Consumer Directed Choices (CDChoices), a nonprofit corporation providing payroll and administrative services to seniors and people with disabilities who manage their own home care, is hosting its Annual Constance Laymon Personal Assistant Recognition...
Do you have a Crisis Communication’s team set in place on behalf of your business? Having a Crisis Communications team is essential to ensure a resilient organization. When done correctly, a crisis plan works to reduce reputation damage and litigation risk. Your...
Saratoga Springs, N.Y.- Palette, a female-focused coworking space and community created to support women in careers and in life, opened the doors to its third location in the Capital Region. Palette Owner Catherine Hover hosted a ribbon cutting in Downtown Saratoga...
WATERVLIET, N.Y. – Shaker Pointe is hosting a film premiere on October 26 as one of its residents, Pat Musick Carr, is set to make her big screen debut. Set during the middle of the Cold War, “The Artist & The Astronaut” chronicles Musick Carr’s illustrious art...
TikTok has quickly become one of the most popular social media applications over the past two years by roping users in to its “For You” page feature that curates and targets videos directly to your liking. This creates a huge advantage for small businesses looking to...