Capital Region Aquatic Center

Case Studies, Travel, Tourism, Hospitality & Lifestyle

Capital Region Aquatic Center  Capital Region Aquatic Center is a planned 80,000-square-foot indoor, year-round aquatic facility to be built along Schenectady’s Mohawk Harbor that will offer community members social, cultural and recreational programming for all ages...

Hamlet & Ghost Food Network’s Chopped Watch Party

Case Studies, Food & Beverage

Media Relations Hamlet & Ghost is a downtown Saratoga Springs, N.Y. restaurant that focuses on exceptional cocktails and seasonal dishes. Co-Owner Brendan Dillon approached Baker Public Relations when the restaurant had exciting news about its Executive Chef,...

2020 Holiday Gift Guide

Blog

‘Tis the season for holiday shopping! Are you on the hunt for thoughtful and unique gifts? The Capital Region is full of innovative small business owners and talented makers creating items that everyone on your shopping list will love.   It’s more important now...

Meet Our New Intern: Dylan DeNault

Blog

Say hey to Dylan! Dylan is a junior at Hobart College, pursuing a degree in communications and marketing. This winter break, he is spending time with the Baker Public Relations team virtually, learning the ropes and how to succeed as a PR professional.   Question:...

Baker Public Relations is Thankful For…

Blog

Have you heard a saying or question that brought back memories of a certain time or place? What if someone asked you a question regarding being thankful? Most minds would flash back to the scene of sitting around the festively decorated Thanksgiving dinner table....

Baker Public Relations Wins Capital Region MARCOM Award for Media Blitz on Behalf of Cirque du Soleil OVO

News

ALBANY, N.Y. – Baker Public Relations, a full-service communications firm and New York State-Certified Woman-Owned Business Enterprise (WBE), was honored with a Capital Region MARCOM Award in media relations for the promotion of Cirque du Soleil OVO. For the...

Black Friday and Minimizing Crowds During the Pandemic

Blog

Black Friday is known for its hot deals that draw huge crowds of people. So, what happens now as The Centers for Disease Control and Prevention classifies “shopping at crowded stores just before, on or after Thanksgiving” as a high-risk activity to avoid?  Shifting...

HV Gamer Con 2020 Draws Thousands Virtually to Second Annual Esports Event

News

ECAC names national champions, thousands of dollars won in prizes, and panel discussions rounded out two weekends of gaming events Albany, N.Y. – Organizers of HV Gamer Con 2020 executed two weekends of virtual events after postponing their annual in-person event and...

Corporate Responsibility & Connecting With Your Customers

Blog

As part of our business philosophy, we are constantly researching and working to understand how clients and customers want to connect with brands and businesses. It is valuable information that we use to advise our clients as we put together their public relations and...

Trader Joe’s and the Power of Influencer Marketing

Blog

Trader Joe’s is a unique player in the grocery industry. The private label retail chain is reputable for its fresh format and gourmet and organic food options. Not to mention, there’s truly no other place like it. Where else are you greeted by friendly employees in...