The Changing Landscape of Healthcare By: Megan Davis, Director, Healthcare PR At Baker Public Relations, healthcare businesses and practices make up a sizable share of our client base – and as the agency’s director of healthcare, it is my job to...
Is AI making copywriters like me expendable? And what does that mean for you? By: Bob Stein, Copy Editor & Strategy Director I’m a pretty decent writer, and for my entire professional career employers and clients have been paying me to...
Unlock the Magic of Holiday Social Media Marketing By: Brianna Leach, Digital Content Creator The holiday season is a spectacular time of joy and connection, and—if you’re a marketer—untapped potential for audience engagement and sales....
SARATOGA SPRINGS, N.Y.— aptihealth, a pioneer in revolutionizing behavioral healthcare, unveils groundbreaking findings from its Impact Analysis report, establishing its Advanced Care Program as a frontrunner in Value Based Care (VBC) Behavioral Health programs. The...
Plattsburgh, N.Y.—70% of dementia caregivers report coordinating care for their loved one is stressful, with one in five pointing to costs associated with care as a major contributor to their increased anxiety. The Alzheimer’s Disease Caregiver Support Initiative...
Revolutionizing Communications: The Role of Artificial Intelligence in Public Relations By: Marisa Akley, Director of Operations In today’s fast-paced digital age, communication is the cornerstone of success for businesses and organizations...
Leveraging the Power of Google Reviews: A Guide to Client Success By: Megan Davis, Director of HealthCare When we’re looking to see a movie, purchase a product, select a healthcare provider or patronize a business, what’s one of the first...
Just Say It: The Art of Delivering Tough Messages in Public Affairs By: Geoff Redick, Public Affairs Manager I’ve been in more than a few meetings with public affairs clients who have come to Baker Public Relations for help translating a tough...
The Top Five PR Trends of 2024 By: Morgan Gage, Social Media Specialist Why does the Baker Public Relations’ team track and stay up to date on the latest industry trends? It’s simple; so, we can help our clients put their best foot...
ALBANY, N.Y.—Ostroff Associates, one of New York State’s top government relations firms, announced the expansion of its lobbying and advocacy services to Washington, D.C. The expansion follows months of market research and external discussions with engaged...
