For nonprofits and public agencies, direct, personal communication is key. The current media landscape of fewer outlets and reporters makes it harder for organizations to rely on the media to get their message out. 

Fortunately, there are modern tools that organizations and public relations agencies can use to effectively communicate with their stakeholders. While consumption of traditional mass media is down, the demand for personalized content is up. Consumers want to engage with content that is relevant to them, and with an effective public relations strategy you can make your content engaging and relevant. 

Baker Public Relations has used electronic newsletters, social media, targeted digital advertising and more to create content that can communicate your messages better than before. 

From fundraisers, virtual events, soliciting public comment, no matter your goal, we have a tailored public relations strategy for you. 

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