Five Marketing Trends to Adopt In 2022

Blog

In celebration of National Marketing Day, we are sharing our top five trend predictions for this year.   Technology within the communications realm changes at the speed of light. As marketers, it is our job to ensure our tactics, tools and techniques are parallel...

Influencer Marketing Guide

Blog

Influencer Marketing  Influencer marketing may sound like a twenty-first-century term, however, this marketing strategy has existed since the 1930s. Coco Chanel is recognized as one of the first to successfully execute influencer marketing as we know it...

Crowne Plaza Albany – The Desmond Hotel

Case Studies, Travel, Tourism, Hospitality & Lifestyle

Baker Public Relations was selected to assist The Demond Hotel in Albany, New York, with a rebranding and relaunch of the well-known property while transitioning from a private brand to a Crown Plaza, IHG hotel.   Baker Public Relations worked alongside internal...

Palette Café

Food & Beverage, Industry Case Studies

Baker Public Relations implemented a 90-day work plan for the opening of Palette Café in May 2019, with a grand opening date and ribbon cutting scheduled for June 5, 2019. Palette Café was the first step in opening the entire Palette concept, eventually including a...

Spice Malabar

Case Studies, Food & Beverage

Spice Malabar, an Indian restaurant located in Clifton Park, New York, retained Baker Public Relations for its March 2021 opening.   As a result of the opening media relations efforts, Baker Public Relations secured 10 articles in the local media market such as The...