Dealership thanks community for nominating candidates on social media
Schenectady, N.Y. – Mohawk Honda is announcing the 12 local nonprofits named to receive a combined $60,000 as part of its “12 Days of Giving”. The Schenectady-based dealership launched the campaign in late November as a way to give back to the community the auto dealer has called home for more than 50 years.
Community members were asked to nominate charities close to their hearts through a social media post that went viral throughout the Capital Region community. The post, located on the company’s Facebook page, collected more than 800 comments, 300 likes and 7,500 views.
After a 2-week submission period, dealership executives were overwhelmed with the amount of support shown by the community.
“From the moment we hit the publish button for the social media post, we just started watching the campaign grow and grow,” said Nathanael Greklek, chief digital branding leader, Mohawk Honda. “We monitored the post each day and we just kept receiving more and more comments, and post shares. It was great to see community members rally together for organizations they love and cherish.”
The 12 chosen nonprofits to receive $5,000 each include:
- Family & Child Services of Schenectady
- One Church Street
- Schenectady Day Nursery
- Wicklund Warriors
- Operation at Ease
- Safe Inc.
- Community Hospice of Schenectady
- Capital Region Legacy Project/Veterans Memorial
- Regional Food Bank of Northeastern NY
- Jack’s Place
- Bring on the Spectrum
- Mother Theresa Cancer Awareness Fund
“Congratulations to all of the charities who were named recipients,” said Steve Haraden, vice president, Mohawk Honda. “We could not be happier to present donations to these well-deserving candidates, especially during a time of year that brings on a whole range of emotions.”
The Mohawk Family will present a check to each finalist between December 13-24. The finalists will also be featured on Mohawk Honda’s social media pages.
About Mohawk Honda: Mohawk Honda, headquartered in Glenville, New York, is a full-service dealership offering sales, service, parts, accessories and collision repair. The 43,000-square-foot, state-of-the-art facility boasts a large selection of new, certified and pre-owned vehicles to meet every potential buyer’s needs. Since opening its doors in 1919, Mohawk Honda has maintained a firm commitment to its customers, offering a wide selection of vehicles and making the car-buying process as quick and hassle-free as possible. Please visit www.mohawkhonda.com for more information or call 518-370-4911.