We are looking for a candidate who is driven, diligent, self-motivated and confident in their ability to successfully lead teams and establish strong relationships in the community and with Baker Public Relations clients. This role would suit an established PR professional looking to further develop their skills in client management, business development, and leadership. In return, we offer a very competitive salary, excellent growth opportunities, and a brilliant working environment. 

Is This You? 

Job Responsibilities include: 

• Work with account leads and senior team members to maintain and grow existing client relationships.  
• Understand and translate the client’s marketing objectives into actionable next steps to effectively lead the media strategy and development of campaigns. 
• Work collaboratively to manage workflow, ensuring flawless and timely execution.
• Lead the growth and retention of client portfolio with incremental upsell opportunities. 
• Participate in new business pitches. 
• Scope and define project parameters based upon campaign objectives to develop SOWs and profitable fee structures. 
• Immerse yourself in the client’s business and develop the knowledge base needed to become a key strategic partner. 
• Develop client presentations and other communications that are clear and persuasive. 
• Supervise the daily functions, development, and growth of junior team members and direct reports, offering training, mentoring feedback, and guidance as needed. 
• Train, mentor, and support team members of all levels in executing effectively. 
• Support the creation, editing, and approval of client press materials, messaging and strategic plans. 
• Manage and lead the agency’s day-to-day efforts with key client relationships and accounts.  
• Strategically advise clients and develop ideas and solutions that achieve business, marketing and engagement objectives. 
• Participate in and/or lead brainstorming sessions for the agency.   
• Own the media strategies and forecasts developed to achieve client’s revenue/sales targets across all digital platforms (Performance). 
• Assess and recommend research that will uncover category and/or consumer insights that will impact the client’s business and shape communications strategy. 
• Translate client assignments into meaningful briefs for the creative teams and effectively balance dual expectations of clients and the agency.  
• Clearly establish objectives and priorities for client initiatives.  
• Review KPI’s for clients and oversee reporting on metrics.  
• Remain informed of emerging marketing and PR strategies and trends.  
• Attend key meetings, events, conferences, networking events, etc.  
• Miscellaneous research, duties and projects as required.  

Candidate Requirements include:  

• Bachelor’s degree in journalism, communications, or related field is required. 
• Minimum of 10 years’ experience in a communications role either in-house or with an agency (preferred). 
• Experience managing several accounts and/or projects simultaneously.  
• Passion for creativity and innovation
• Strong managerial and team building skills.  
• Ability to see the “big picture”, prioritize appropriately, and embrace a “team” concept. 
• Strong ability to prioritize for self and others. 
• Exceptional written and verbal communication skills with a great attention to detail.  
• Experience creating and managing budgets for projects covering all of the above. 
• A thorough understanding of the agency process and agency/client relationship model. 
• Willing to work hours as required by workload, sometimes including afterhours, weekends, plus ability to travel as needed.  
• A strong ‘self-starter’ mentality and sense of responsibility.  
• A positive, upbeat attitude!  
• Desire to do the best work of your career.  

Benefits:  

• Medical and Dental 
• 401(k) 
• Professional Development 
• Employee Compensation Incentive Program 
• Annual Wellness Stipend 
• Summer Fridays 
• Company Get Togethers/Team Building 

If you are interested in this position, submit your resume to marisa@bakerpublicrelations.com.

• Manage daily workflow of 5+ accounts while driving consistent media results; 
• Develop, review and approve agendas, press releases, pitches, op-eds, recaps and other materials; develop and approve work plans, activity reports, clipbooks and other internal documents. 
• Write and edit media materials such as press kits, media advisories, fact sheets, bios, and case studies. 
• Manage client expectations and assist clients in maximizing relationship with Baker PR. 
• Develop and maintain relationships with influential members of the media in order to ensure placements; identify opportunistic media angles as they come up in current events. 
• Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy. 
• Execute and advise on PR strategies and collaboratively develop strategic media plans. 
• Create and edit media lists using Muck Rack.  
• Monitor the media and seek out speaking opportunities for clients as thought leaders and “experts in their field.” 
• Facilitate and attend client interviews and all client events. 
• Coordinate various event planning and media outreach events. 
• Work with team members to respond to client requests and ensure requests are taken care of in an efficient and timely manner.  
• Provide guidance and leadership to junior-level staff on team issues, account workflow and general account issues; Manage daily intern responsibilities. 
• Participate in the development of materials for new business opportunities including timelines, proposals, business decks, briefs and case studies; assist in generating new business leads. 
• Participate in brainstorming sessions to develop strategic/creative thinking for clients. 
• Misc. research, duties and projects as required.